Publicity Stunts, One of Marketing’s Oldest Tricks

Publicity Stunts, One of Marketing’s Oldest Tricks

Posted by: 120 Advertising

Marketing and advertising concentrate on generating attention and recognition for brands but when online efforts are not getting the brand high up the ranks, then something big is called for. Did you know Tour De France started off as a publicity stunt for L’Auto newspaper, or that the Hollywood sig...

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4 Point SEO Checklist for Your Website

4 Point SEO Checklist for Your Website

Posted by: dominique

In an increasingly competitive digital market, in order to succeed online, you need to know the facts, as told by the experts. Today’s blog gives you a complete step-by-step SEO checklist, to help you rank better in 2018.

If you are looking to rank higher in Google, then you better read carefully...

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5 SPORTS MARKETING CAMPAIGNS YOU WILL LOVE

5 SPORTS MARKETING CAMPAIGNS YOU WILL LOVE

Posted by: dominique

This year we are the proud Communication Partner of the OPAP Limassol 3on3 streetball event taking place in Limassol on June 8-17, whereby we provide all the means of spreading the word for the event.

We have put together some of the best sports marketing campaigns from over the past years, explor...

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5 Things to Take Advantage of at a B2B Expo

5 Things to Take Advantage of at a B2B Expo

Posted by: dominique

As the iFXEXPO International 2018 is just around the corner, it is the ideal time to acknowledge the benefits of attending a B2B expo, especially one such as iFXEXPO.

With B2B expos being specifically targeted at a certain industry, attending an expo can therefore be a unique way to meet like-mi...

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The Strength of Teaming Up with an Integrated Marketing Agency

The Strength of Teaming Up with an Integrated Marketing Agency

Posted by: dominique

Enhancing marketing efforts to obtain the results needed, is an aspect which is at the heart of the majority of companies; big, small, B2B or B2C. Having an in-house marketing team has been the norm for years, but those brands looking to get more out of their marketing efforts seek, or should seek,...

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